Kathy Quinn Kyle

Portfolio & Project History

kathy@paretimobilewalls.com

Creative Direction, Content Development, and Successful Marketing Strategies

Pareti Mobile Walls rapidly transitioned from a borrowed garage to achieving global sales within three years, driven by strategic online marketing, compelling content, and robust branding.

Running a company involves juggling multiple roles and managing significant complexities, which is a considerable responsibility towards both employees and customers. If you’re interested in understanding more about these challenges, click here.

Pareti’s prestigious clients include renowned brands like Nike, Slack, Indeed, the Pentagon, and prominent museums. Our offerings encompass exhibit design, floor planning, and manufacturing, typically sold online with an average price of $12,000. Discover how effective communication facilitated our success here.

Learn more about my professional background here.Email me here.

Package design
Package design for handmade glassware

Extensive Retail Packaging and Design Experience

Creative direction, art direction, and graphic design for successful retail packaging that make products sell. Completed entire plan-o-grams for toys, retail industrial products, personal and home goods. Design includes box architecture, clam shell design, bag design for foods, as well as complicated peek-a-boo boxes and point of purchase displays, from concept to mechanicals. Extensive experience working with both on and off-shore commercial printers.

Trade Show, Billboard, and Museum Exhibit Design

Award-winning large format graphic design for trade show displays. Museum exhibit display and floor planning/architecture, 3D user experience UX design.

label design

Art Direction / Creative Direction / Design

A long history of successful art & creative  direction for publications, packaging, and advertising helped generate significant revenue for international and national clients.

Whether drawing readers into an article, or attracting interested buyers for various product lines, creating alluring images is a challenge I love. See some favorite samples and case histories here.

Web design and SEO/SEM/PPC

Bring customers in organically with content to get you found. Add a pay-per-click program to impact sales. Effective social media posts and optimized YouTube videos can generate even more interest. Educate and inspire prospects. The web delivers, and it’s still possible to compete nationally with larger competiors. Check out more of my web sites here.

Content Development

Developed engaging content for numerous web sites, brochures, packaging and ad copy, and books.

Search engine-friendly, easily digestible content, and an informal or formal voice. Press releases, product descriptions, brochures, speeches, and voice over content.

I offer a full-rounded approach to the written word, with a voice that applies to many audiences:

  • Medical / Science / Tech
  • Industrial / Commercial / B2B
  • Retail / B2C
  • Toys / Hobbies

Successful press releases have made events relatable and compelling for local news coverage.

Take a peek at some samples here.

Portfolio links

2014-2020

2012-2014

2007-2012

1998-2007

SKILLS

Thanks for visiting! You can check out my work chronologically by clicking the thumbnails above. 

My experience is varied, however my focus has always been creating tools which result in tangible sales. It's my hope that my background can help a manufacturing company increase sales based on marketing communications, working hand-in-hand with product development, customer satisfaction, and forecasting customers' needs.

Manufacturing & Corporate

  • Plant management
  • HR, policy development, and people management
  • Procurement
  • Project managment (print and construction)
  • Safety & OSHA training and enforcement
  • Logistics
  • Business Planning
  • Presentations and general leadership

 

Marketing

  • Content Development, SEO, SEM, PPC
  • Web Design
  • Product Marketing
  • Marketing Management
  • Brand Management
  • Published author

Design

  • Creative Direction & Art Direction
  • High proficiency of the Adobe Suite
  • CNC operation, CAM and CAD software
  • Product Design
  • Illustration
  • Extensive experience with a huge assortment of media - print, web, billboards, packaging, displays, etc.